Every Mind Matters
Overview
The impact and experience of the past 18 months has been different for everyone, as have our reactions, but there’s no doubt it’s been a difficult time for us all. That’s why it’s so important to look after our mental health and wellbeing; now more than ever.
Approach: At the heart of the campaign is the free, NHS-approved Mind Plan. By answering five simple questions online, adults will get a personalised mental health action plan with practical tips to help them deal with stress and anxiety, boost their mood, sleep better and feel more in control. To date, over 3.4 million Mind Plans have been created. This campaign will encourage more people to get their own Mind Plan to improve their knowledge, confidence and motivation to take action and find what works for them to care for their mental health.